Wondering how email impacts job search outcomes? Email interaction with prospective employers, recruiters, and hiring managers can dramatically impact the success of any job search or application actions. Here are 4 main stages of the job search process where good email correspondence is crucial.
1. Networking with HR Managers and Recruitment Professionals
Identifying and researching potential jobs by making contact with prospective employers is one of the first, most essential steps of a successful job search process. That is because a significant portion of job opportunities (about 60%) are “hidden” — that is, they aren’t listed on job boards, and candidates only find out about/access them via professional networking and cold emailing firms .
2. Submitting Applications on Online Job Boards
Moreover, some* candidates that directly email hiring managers about open opportunities have more job search success, as they are occasionally able to bypass the applicant tracking system that screens most applications (and disqualifies about 75% of resumes before a human recruiter sees them) . *Bypassing HR to email a hiring manager directly is only strongly advisable for top-5% candidates or those who have a personal referral to apply .
3. Following Up After Job Applications are Sent
Even for candidates who do not contact prospective employers before applying (especially through job board postings) can benefit from sending professionally-written emails to follow up on the status of application materials. One to two weeks after submitting an application, candidates still interested in the job opening should use email to demonstrate value to the hiring manager. They can do this by detailing a recently-completed project relevant to the position, or attaching a newly-completed work sample .
4. Sending Follow-up Emails After an Interview
Following appropriate email etiquette remains beneficial even as an applicant progresses through the interview process for any job opening; as many as 80% of hiring managers take a follow-up thank-you-email into consideration while making hiring decisions . Consequently, sending an appropriately styled email message after an interview may tip the scales in an applicants’ favor, while failing to email or (worse) sending an inappropriate message can prolong the job search process near-indefinitely.
As a result of COVID-19-related social distancing and stay-at-home orders, the opportunities for any type of face-to-face interaction during the job search are even fewer. As a result, the above-listed email interactions are even more critical to the success of any individual’s job search efforts during the pandemic.
The 10 Best Email Greetings (To Get A Response)
Most email greetings include two parts — a brief greeting and an extended greeting. The former establishes the audience, while the latter sets the tone and context for the email.
The Best Brief Greetings For Job Search Success:
- “Hi [name]” – Industry experts largely agree that “Hi [name]” is the best email greeting, and 62.7% of “Hi [name]” emails elicit a response [6, 7].
- “Good morning/afternoon” – Following closely behind “Hi” greetings, about 48% of professionals react positively to this greeting .
- “Hello [name]” – 63.6% of personalized “Hello” emails receive a response .
- “Dear [name]” – 56.5% of “Dear” emails (though not, notably, “Dear sir or madam” emails receive a response, while about 20% of professionals view it favorably [7, 6].
- “Hey [name]” – 64% of emails with “Hey [name]” as the greeting get a response . Yet “hey” without any personalization is considered one of the “most annoying” email greetings and is unlikely to garner a positive response .
(Followed By) The Extended Greeting:
- “I hope you are well” – Extending well-wishes is unlikely to elicit a negative response, and goes a long way towards establishing an individualized tone.
- “Thank you for [the interview/the update/the response]” – This kind of extended greeting not only expresses gratitude but also provides context for the email.
- “I’m reaching out about…” – Cutting straight to the point can be especially helpful for hyper-professional interactions where the recipients are not familiar with each other at all.
- “As discussed/I’m getting back to you about” – This greeting is ideal for post-interview candidates who wish to demonstrate further value to the firm by providing additional details about work experience.
- “[Mutual Contact] recommended that I get in contact with you about…” – This email greeting can be ideal for candidates seeking jobs that are unlisted on job boards, on the basis of professional network information.
Alba’s Career Engagement Program is designed to help candidates secure a job offer within 90 days. In this program, students work hand-in-hand with expert career consultants on several different areas: (1) enhancing resume and cover letter, (2) improving email follow-up and correspondence templates, (3) practicing interview techniques and best practices. Contact Alba today for more details.